The California State University had a record-breaking year
non-state revenue in 2001/2002. Increases in both voluntary
special revenue were achieved despite a difficult economic
Total voluntary support for the CSU system exceeded $257.2
million, an increase of 3.8 percent from last year’s
total of $248.2 million. This represents the most successful
fundraising year in the CSU’s history. Of the 23 CSU
campuses, 11 campuses and the CSU Foundation showed increases
in their voluntary support. San Diego State led the system
by raising over $52 million, with a stunning increase of 25
percent in revenue over last year. Two CSU campuses exceeded
$40 million—San Diego and San Luis Obispo—and
two additional campuses exceeded $20 million—Long Beach
A close look at the giving totals reveals the effect the
economy has had on private support. Giving by individuals,
which commonly provides the backbone of all voluntary support
of educational institutions, declined by 15 percent in 001/2002.
Giving by alumni was the hardest hit, falling by 21 percent.
However, while outright gifts from individuals fell, deferred
gifts and pledges increased ubstantially. It appears that
individuals continue to be interested in giving to CSU campuses,
but are postponing their payments until future dates.
However, any ground lost in individual giving was more than
made up for in giving from foundations and corporations. Foundation
giving increased 7 percent from last year and corporate giving
was up by a remarkable 31 percent. For the first time, corporate
giving to the CSU exceeded $100 million.
Voluntary support plays an increasingly important role in
campus operations. In 2001/2002 more than half of the money
raised went to support the day-to-day academic mission of
the CSU campuses. Nearly one-fourth of the funds was spent
on campus enhancements, equipment or facilities, and 16 percent
of the money raised was added to endowments.
Special revenue has increased steadily from 1996 to the present,
taking a 7 percent leap this year from $668 million to $738
million. Special revenue represents funds that are generated
from non-state sources that are not included under voluntary
Increases in special revenue in 2001/2002 were
seen in nearly every category—sponsorships, pledges,
contracts, and endowment distribution. A major increase of
more than 50 percent in sponsorships came primarily from one
campus, San Diego State. San Diego State saw its sponsorship
revenue more than triple, from $2 million to more than $7
million. In addition, bequest expectancies, the future revenue
expected by campuses from revocable trusts and testamentary
bequests, also saw a significant increase. Of greatest interest
is the remarkable increase in multi-year pledges. This year
pledges topped $100 million, a substantial increase of 36
percent. The increase in expected income from pledges and
deferred gifts is partly the result of major campaigns underway
at several campuses.
Income from contracts was up substantially
last year. External resources derived from grants and contracts
represent three-fourths of all special revenue income and
are a significant benefit to the CSU and its campuses. The
more than $500 million from grants and contracts is evidence
of the confidence of businesses, governmental agencies and
other outside sources in the capability of the CSU to fulfill
major research, academic and programmatic assignments.
Campuses also continue to derive income from
sponsorship agreements with corporations and vendors. All
of these revenue sources help support academic programs and
supplement public support.
Click here for
details (.pdf format).