I believe students learn best through doing, so I strive to make the time they spend in my classroom an exciting, engaging, interactive experience that incorporates real-life application of skills and theories.
Dr. Jean West joined CSUB in 2005, where she is currently a Full Professor in Marketing. Her passion for teaching has been present from the time she first taught college students in 1997, at the University of Wisconsin, Madison, where she received her Ph.D. in Advertising and Marketing.
Dr. West is a nationally recognized marketing educator and researcher, and served as CSUB’s MBA Director from 2012 through 2014. During her term as MBA Director, she revised the MBA curriculum to incorporate better learning opportunities for students. In addition, she organized MBA events to connect students with key community leaders—affording students opportunities to showcase their talents. She formed the MBA Club on campus, as well as student membership in the National Association of MBAs.
In striving to elevate the experiences of students, she took on the position of faculty coordinator of Women’s Gender and Sexuality Studies for the 2016-2017 academic year.
She received the National Corporate Vision’s 2016 Marketing, Public Relations, and Communications Award for her contributions to student learning in those fields.